2022 Walmart Benchmarks
& Insights Report

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Consumer preference for Walmart eCommerce has shifted

According to the MikMak Shopping Index, Walmart is the preferred retailer among grocery, beauty, and personal care shoppers in 2022. Leveraging this popular retailer as a premier option for your products, and knowing the trends and insights specific to it, could help you win with consumers into 2023 and beyond. Read the guide to learn:
  • How Walmart purchase intent compares to other major retailers
  • Walmart consumer preferences such as top categories, peak shopping times, and most shopped for products
  • Marketing best practices to reach Walmart shoppers


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