State of the Consumer: Black Friday Recap and 2024 Spending Predictions

The retail landscape has changed. Now, deals are spread throughout the year, and inflation-conscious shoppers save more than they spend. Download this webinar to hear insights from MikMak’s Founder & CEO Rachel Tipograph, Suzy’s Founder & CEO Matt Britton, and Carolyn Nephew, Director, Full-Funnel Consumer Engagement at Reckitt. Together, they unwrap what the consumer spending habits during the holiday season mean for brands as they prepare for a potentially turbulent 2024. Watch the webinar to learn:
  1. What we learned from Black Friday and Cyber Monday and what it means for 2024
  2. The latest in retail media and methods for combatting the challenges it presents
  3. Ways brands can best prepare for 2024