2024 Black Friday Recap: Consumer Spending and eCommerce AI Predictions
The retail landscape has changed. Now, deals are spread throughout the year, and inflation-conscious shoppers save more than they spend. Download this webinar to hear insights from MikMak’s Founder & CEO Rachel Tipograph, Suzy’s Founder & CEO Matt Britton, and Carolyn Nephew, Director, Full-Funnel Consumer Engagement at Reckitt. Together, they unwrap what the consumer spending habits during the holiday season mean for brands as they prepare for a potentially turbulent 2024. Watch the webinar to learn:
- What we learned from Black Friday and Cyber Monday and what it means for 2024
- The latest in retail media and methods for combatting the challenges it presents
- Ways brands can best prepare for 2024
