European eCommerce Benchmarks & Insights for Multichannel Food & Beverage Brands

In 2023, over 50 percent of the UK population and 25 percent of French households purchase food and non-alcoholic drinks online. eCommerce keeps evolving in the Food & Beverage sector in Europe, influenced by shifting omnichannel consumer behavior. How is your brand making products discoverable to accelerate sales?
Read our guide to learn new and competitive insights, with a focus on the UK and French markets, on:
  1. Top-performing traffic sources and social channels driving Food & Beverage shopping
  2. Products and retailers capturing the most shopper engagement right now
  3. Best practices to help your brand drive profitability and reduce costs