NEW ECOMMERCE GUIDE
eCommerce Benchmarks & Insights for Multichannel Toy Brands
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According to Statista, eCommerce revenue for the Toys and Hobby industry is projected to reach $256.33 million in 2023, and grow to $385.17 million by 2027. How is your brand making products discoverable to consumers in this growing market?
Read more to learn:
- Top-performing social channels and retailers for Toy shoppers right now
- Basket-level data to inform fulfillment and help you accelerate your brand’s sales
- Best practices to help your brand drive profitability and reduce costs
Download Charts
Purchase Intent Rates by Channel Type
Top 5 Channels for Toy Brands
Purchase Intent Rate for Social Channels
Purchase Intent for Toy brands peaks in late spring and summer
Walmart is the top retailer for Toy Brands
Chicago drives the Highest Purchase Intent Rates for Toy brands
Baby Boomers drive the most in-market traffic to Toy brands
Purchase Intent Rate by Household Size
Top 10 Products (by Purchase Intent Rate)