YouTube Benchmarks and Insights for Multichannel eCommerce Brands

Did you know, 68 percent of YouTube users say they use the platform to make purchasing decisions.? How is your brand optimizing its social commerce strategy to appeal to consumers on YouTube? Read the guide to learn:
 
  1. Top-performing product categories on YouTube
  2. The retailers most commonly preferred by YouTube shoppers
  3. Best practices for your brand to engage and attract YouTube shoppers