European eCommerce Benchmarks & Insights for Multichannel Alcohol Brands

According to Statista, the Alcohol eCommerce market in Europe is forecasted to exceed 12 billion euros by 2028, with the UK representing the largest share. Is your brand’s marketing approach adapted to shifting trends that are currently moving the needle for Alcohol eCommerce? Read our guide to uncover:

 

  1. When and on which channels Alcohol shoppers are most active in eCommerce
  2. Top-performing retailers and products in the UK and France
  3. Case studies and best practices from industry-leading Alcohol brands

 

MikMak European eCommerce Benchmarks & Insights for Multichannel Alcohol Brands Group of friends cheering with beers