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Beyond DTC vs. Retail: Winning with a Hybrid Commerce Strategy
Shoppers today move seamlessly between brand sites, retailer platforms, and physical stores. For multichannel consumer brands, choosing between DTC and retail isn’t the answer. Success comes from a hybrid commerce strategy that integrates both channels into a unified omnichannel shopping experience.
In this on-demand webinar, experts from MikMak, Salsify, and global dermocosmetics leader NAOS reveal actionable insights to help you:
- Understand DTC vs retail trends: Fresh consumer data on how shoppers discover and buy brand products
- Unlock hybrid commerce opportunities: The key business benefits of combining DTC and retail channels
- See hybrid strategy in action: A real-world success story from NAOS on implementing an omnichannel commerce approach
- Gain a roadmap for growth: Actionable recommendations to strengthen your commerce marketing strategy and drive profitable results
👉 Watch now to learn how to accelerate growth and deliver measurable results with a DTC and retail hybrid commerce strategy.
NOTE: MikMak is offering this webinar in collaboration with Salsify. By submitting the form to watch the webinar, you consent to the use of your information according to the Privacy Policies of MikMak and Salsify




